SEO is NOT bullshit
Even Matt Cutts, poster childboy for Google’s web spam team, said it himself:
How to use syndicated content for your website
This article is a summary of this video post from SEOMoz.org
- rewrite header title (but keep article title in H1)
- user generated content - comments, replies, links, etc.
- earn link reference - this is assuming your site has some “following” / marketing voice
- block engines (via meta robot, not robots.txt) - i didn’t quite “get” this
This will give you some traffic b/c the god almighty Googlebot will not flag you as total duplicate content.
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What you need to know about SEO - straight from Google
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