Tag Archives: yahoo search marketing

Yahoo Search Marketing ACTUALLY checks for click frauds

Tweet I have a custom PPC tracking software and I’ve noticed that Yahoo Search Marketing (YSM) atually billed me for less clicks than my software actually tracked: For example: Feb 8, 2010 – My software detected 457 clicks but YSM charged for only 396 clicks Feb 9, 2010 – Detected 454 clicks but YSM charged [...]